If you're in the fitness biz and hungry for that next level, this one's for you. We're diving back into one of our all-time fave episodes because, let's face it, every time you listen, there's something new to catch—especially as you grow every single day.

In this episode, I'm laying down some real talk about boosting your revenue without the sleaze factor. We're talking about making content that does the heavy lifting for you, turning those likes and shares into genuine cash flow. I've got you covered with straightforward strategies to get your content working overtime, so you can hit those $10K months organically—no need for fancy ads or complicated funnels.

Join me as I share the secret sauce to creating offers that people can't resist, and how to tap into your existing network for potential clients. Plus, I'm opening the doors to our "Create Content That Converts Club," where you can snag your spot for less than the cost of your daily coffee. It's all about getting...

In this episode we get real about a challenge many fitness professionals face: content that doesn't convert.  I share personal insights and strategies for turning your online presence into a conversion machine.

I dive into the crucial yet often overlooked aspects of content creation, such as the importance of emotional regulation, the art of moving through discomfort, and the significance of clarity in your calls to action. This episode is packed with actionable advice on refining your content strategy to ensure it resonates with your audience and drives the results you're looking for.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and...

This episode focuses on how to effectively package and position products and services, increase client performance, and overcome personal barriers to success. It emphasizes the importance of creating content that connects with clients on a subconscious level and explains how to implement strategies for consistent client enrolment without relying on ads or a large following. Want to see more behind the scenes like you're hearing in these live training episodes? Join our Facebook Group! Online Marketing for Fitness Professionals

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on...

In this episode I share strategies for creating an offer stack that effectively boosts profits, targeting fitness professionals such as trainers and clinicians. The episode focuses on enhancing client performance, packaging and positioning products and services for increased revenue, and doing so without resorting to sleazy sales tactics.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

...

In this episode we take a break from our usual programming to reflect on my journey and share valuable insights on how health and wellness professionals can reach their first 100K. I discuss the importance of experimentation, releasing attachment to outcomes, and being courageous in your pursuits. Join me as I walk you through how to maximize your digital content and achieve success in this industry. 

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask...

Chris Liddle Guest Hosts an episode talking about why you should definitely be embracing in-person continuing education after we've had years where travel was restricted. 

With the value you gain in your network or friends and colleagues as well as the advancement in your skillset and level of experience, your investment will always be well worth it.

If you want to join us at Fit Biz Live, or if you're listening to this later and want to be in the loop about future opportunities, message @bsimpsonfitness to learn more! 

 Don't forget to leave a review on Apple Podcasts. You can also rate 5 stars on Spotify!

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group....

In this episode, we're talking about the truth behind what it takes to grow a profitable business. We talk about how to use organic marketing and paid advertising to grow your business.

If you're listening when this episode gets released, we have something exciting to announce! BSimpson Fitness has an upcoming two-day event, Fitness Business Live, which will be held in NYC from 9AM-4PM on March 10th and 11th 2023. Connect with us on social @bsimpsonfitness or email [email protected] to learn more.

This episode also goes over the importance of creating a powerful self-selling enrolment process. We also reveal the truth about what it takes to grow a profitable business and why many people fail to achieve overnight success. It's important to have the right strategies, and take consistent and persistent action.

If you enjoy the episode, don't forget to share it with a friend and tag us on social!

 Don't...

Join crisis communications and public relations expert, Molly McPherson, as she shares her expertise on how to respond to potential public backlash online and in the press. In this episode of the PT Profit Podcast, Molly offers invaluable advice on how to be resilient and powerful in the online space, with tips on understanding communication trends and the importance of having a public relations framework in place. Learn how to prepare for any PR crisis and respond with confidence by following Molly's expert advice.
 

 Don't forget to leave a review on Apple Podcasts. You can also rate 5 stars on Spotify!

About Today's Guest 

Molly McPherson, M.S., APR, is a nationally recognized expert in crisis public relations in the age of social media. She is the author of the book, Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis and is a well-known Pop Culture & PR expert on...

Today we're talking to TikTok expert Wave Wild about how to use the platform to grow an audience and business. Wave talks about how the platform is different from other social media, and how to take advantage of the unique culture of TikTok. She emphasizes the importance of understanding the platform, creating content that resonates with the audience, and using the platform’s features to optimize content for maximum reach. She also provides advice on how to measure success and track progress. Wave's advice provides insight into how to use the power of TikTok to engage an audience and grow a business.

The pandemic changed the business of a content creator who was doing photo and video for business owners. A friend suggested that Wave join TikTok and they had fun experimenting with the platform. After creating some semi-viral videos, she noticed that her Instagram audience had questions about how to use TikTok for business. This was a lightbulb moment when she realized...

Hey Coaches! The traditional methods of finding a niche are outdated and may be preventing you from growing your business. Coaches should focus on finding a niche based on their values and the impact they want to create. Think about the common problems you can solve and what makes your services unique. Once you have identified these components, you can then find the ideal client you want to serve.

The surface level ways of connecting with an audience, such as narrowing in on a certain demographic are outdated. Instead, look at the individual experience of each person and use that to connect with them. This is a way to stand out in the industry and find ideal clients. It is important to look at the individual experience of each person so that you can connect with them in an authentic way and stand out in the space.

In this episode we talk about how to find one's niche without feeling constrained by traditional methods. The new way to find a niche is to...