4 Ways to Grow Past 6 Figures

6-figures marketing Nov 17, 2020

In today’s episode, I wanted to share four things I did to grow my business past the six-figure mark that I know you can implement immediately to help you grow your business. Knowing that so much of it is about the journey and its lessons, not the arrival, is essential. I want to show you how to map out your business from a place of detachment, looking at things clinically. That was a key factor for me, and it can be for you, too. 

 

 

In this episode, you’ll hear:

  • How to get into alignment for your business
  • Why perfection can be your biggest enemy
  • How to recognize the signs that you’re resisting progress
  • Tips to figure out your “how”
  • Who should be in your corner as you move through the experience of building your business
  • How to detach from expected outcomes

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple...

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How to Find Your Niche In Fitness

 

In this episode, I wanted to spend some time sharing my thoughts on one of the most fundamental aspects of building your business successfully: finding your niche. When you try to speak to everyone you speak to no one, so it's important to set yourself apart in the marketplace. You really need to think about how you’re going to approach it successfully and in a way that will make you excited and continue to grow and love what you do while bringing that transformation to your ideal client.

 

 

 In this episode, you will learn:
- What are the five questions to ask yourself when determining your niche inside your fitness business
- Why you need to be thinking about the transformation you want to provide and how to provide the framework for it
- How to determine your client’s struggle and the problem that you will solve for them


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How to Find Your Alignment in Life and Business with Cari Li

alignment cari li marketing Nov 05, 2020

In this episode, I got to learn all about the benefits of being in alignment with my friend Cari Li, a burnout recovery coach and alignment expert who helps people find that perfect balance to live better lives and thrive in their business. 

 

 

 In this episode, you’ll learn:
- The different kinds of resistance in our lives and its effect on our energy flow
- Tips for assessing when you are giving to much energy away and also taking on the wrong energy
- Why having a network to pull from and “staying in your lane”  with regards to your work is essential


About Today's Guest

Cari Li helps individuals gain clarity and flow within their body, identity, and mission. Creating a powerful, unique force that helps individuals connect with their True Self, so that they can be courageous, confident, and powerful. An unconventional life of adventure paired with over a decade in coaching has allowed her to expedite the expansion and alignment process...

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A Beginners Guide to Marketing In Fitness

jill coleman marketing Nov 03, 2020

 

I was absolutely thrilled to have Jill Coleman on the show today to share her 20 years of experience in the industry. She was the first business coach I had that truly resonated with me, and her success in the coaching industry speaks for itself. Her passion lies in coaching in the areas of mindset, body, and business, which she does via her flagship program, The Best Of You (BOY) Coaching Club mentorship, as well as a few signature online programs, like the Mindset Makeover, the Food Obsession Boot Camp and my 52-week exercise program, the Total Training Experience (TTE).  

 

 

Takeaways:

  • Tips to avoid the comparison trap when you rate your success against someone else
  • How to detach from outcomes
  • The truth about smoke and mirrors in the marketing industry side of fitness

About Today's Guest

Jill Coleman's work has been featured in SELF magazine, Family Circle, SHAPE, Women’s Health magazine, Prevention magazine and many online news outlets like...

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How to Find Personal Training Clients Online

marketing social media Oct 27, 2020

This is a top question I get asked by so many of my clients, and so I thought it would be a wonderful topic to dive into. Join me as I discuss eight strategies you can utilize to find your ideal client online. 

You don’t have to have a huge following on social media to be able to find clients. What you do have to have is a willingness to put in some time and effort...and you’ll be surprised how quickly it will change. 

I also include an entire post that you can use today that can get your message out and find your Ideal Client. 

 

 

In this episode, you’ll learn:

  • How to approach the various types of clients you have had both past and present for referrals
  • How our own tunnel vision about ourselves affects how we perceive possible clients
  • Tips for direct outreach that are tried and true from the field 

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave...

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Beginner's Luck Explained

marketing Oct 13, 2020

In today’s episode, I wanted to share my thoughts on what many call “Beginner’s Luck” - that magical phrase that we often use when we see another person’s success who is starting out in their marketing journey...and maybe uttered more often during a time when we are struggling with feelings of Imposter Syndrome and comparing ourselves to others. One important thing to realize is that there are some actual reasons why Beginner’s Luck is a thing, but also our approach to how we’re presenting ourselves, our services, and how we are reacting to the successes that we do have can make all the difference.  

 

 

Takeaways:

  • What three things that beginners have and do that automatically create a better chance of success for themselves
  • Why it’s important to understand market saturation vs. market sophistication
  • How the mindset a beginner automatically is set up for success

 


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"Best Of" Series: Imposter Syndrome 2.0

In this episode from our “Best Of” Series, we take a deeper dive into Episode 5 discussing several techniques to work through Imposter Syndrome so that you can stop sabotaging yourself and start growing a thriving fitness business either in person or online. I add additional commentary using recent examples with my own business and experiences of Imposter Syndrome to really hit home the fact that it happens to all of us;  it can occur no matter how successful you are, and it’s okay as long as you push through it. I help show you how. 

 

In this episode, you’ll hear: 

  • What Imposter Syndrome really is and why it’s likely holding you back from growing your business.
  • The missing ingredient your message is likely missing which might be preventing you from scaling
  • 4 Tangible steps that you can instantly implement to help you feel and move through fear so that you can get your message in front of ideal clients. 
  • 2 new and updated...
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Three Lessons from a Profitable Launch that Went Wrong

In today’s episode, I pull back the curtain to show the behind-the-scenes ins and outs of a recent launch - and the lessons I learned from everything that went wrong. I want to share these things I learned with YOU so that you can at least recognize them when they come up - because things always come up, we can’t control everything. Having done hundreds of launches, I knew these things and STILL they had a way of coming back. Because you never get to the top and have ARRIVED. It’s always a mercurial learning process. 

Learning and improving comes from DOING it. It takes, sometimes, MESSY action. If you’re anything like me, you’re going to want to try to make everything about your launch perfect - and...well, sometimes things don’t turn out the way you want or expect. And you know what? All the 7-figure marketing masters that we all look up to also had to go through the same things. They just learned it and got through it faster. 

We all...

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Your Six Figure Launch Plan

In this episode, I’m sharing with you one of the most popular training installments of my recent PT Profit Formula Challenge - Day 4. We’re taking the concepts of Content Creation That Converts that I went over in Episode 23 and utilizing them with a specific methodology to set up your launch plan to be a success. You can literally start using these methods NOW to not only draw your ideal client but create your call to action.

 

 Takeaways:

  • The 3 phases of time frames you need to know
  • Explore 5 examples of specific types of content based on your categories
  • How to execute a purposeful plan with discovery and sales calls\

 


Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here

Be sure to screenshot the published review and send it to the team at [email protected], and we’ll send...

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How to Create Content for Your Client

clients content marketing Aug 25, 2020

In this episode,we’re talking about what type of content you can create TODAY to start attracting and connecting with your ideal client. I’m sharing with you one of the most popular training installments of last week’s free PT Profit Formula Challenge - Day 3. 

I talk about:

  • The five essential types of content for you to use
  • The proven formula for putting those content types into action
  • Tips for navigating communication with your ideal client on social media

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here

Be sure to screenshot the published review and send it to the team at [email protected], and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.


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