Being a Critical Thinker in the Digital Age with Tyler Tanaka

A lot of Physical Therapists are going to resonate with the perspective that Tyler brings to this episode. Here's the thing though. Showing up on social media is hard. If you're a coach or trainer subscribed to this podcast, some of what Tyler shares in our conversation will be helpful for you too.

This episode has takeaways for any individual at any stage in their career.

Have you ever been misunderstood in your content, or had something taken out of context? Does it make showing up on social media more intimidating or challenging?

Is the idea of "what will other people say" the biggest thing that holds you back from showcasing your business on social media? Sometime it's best to remember who we are, and who we serve. The rest is just noise.

When you listen to this episode, you'll get a greater understanding for what to focus on when it comes to creating your content and what you don't need to be as concerned about.

If you professionally help people with their quality of life, uphold...

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Tik Tok Growth with Rachel Pedersen

This episode is packed with value! The "Queen of Social Media" joins us to talk all about TikTok, making content for multiple platforms, showing up authentically and creating a hook in your content that gets people to engage with you.

We went over SO much and we actually have a fun additional resource for you. Rachel mentioned 10 Hooks for TikTok in the episode any you can get the resource right here!

If you are struggling to create content or hesitant to get started on TikTok, this episode is for you.

 

 

 

   

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest 

 Rachel Pedersen is a Social Media and Digital Marketing Strategist who partners with entrepreneurs to create disruptive, creative campaigns that generate exponential returns.

Rachel overcame the statistical odds as a college dropout, alcoholic, and single mother in poverty and has dedicated herself to creating life-changing business growth that emulates the...

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How To Recession Proof Your Business

Fear and uncertainty is a very normal feeling to have in any business. With everything happening at the time of this recording (June 2022), it's expected that a smart coach would feel a bit of uncertainty. For a value-packed 10 minutes, we are going to unpack some things that can help you start to feel financially secure so you can bullet proof your business. If this episode helps you, please share it with the coaches in your network.

 

 

   

Don't forget to leave us a review on Apple Podcasts.


Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.


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Links & Coaching Opportunities

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5 Ways To Grow An Online Audience In 2022 Starting From Nothing

Coaches, you may not know it yet, but you are recession-proof.

This also means that you can overcome the plateau's that happen on social media. That's another one of your super powers you'll unlock with the right help.

If you don't show up for your people, know that someone else will. In this episode we pull back the curtains and explain social media through the lens of a 16K follower IG account and a 147 follower account.

It's incredibly important that as a highly skilled, well-educated coach, you need to go all-in on yourself.

Come along for the journey, there will be follow up episodes with focuses on specific platforms and styles of content. If you find this episode helpful, share it with a friend, and come join the Facebook group to connect with more coaches who are on the same journey.

 

 


Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced...

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Focusing on "Know, Like & Trust" is Killing Your Business

Coaches, if you've been following me for any amount of time, you know that I love messaging. Getting your message out there is vital.

No one wants to remain the internet's best kept secret.

However, the only way to make more money in 2022 is to get your offer out in front of your followers and turn them from people into prospects into purchasers.

There are a lot of sources out there that insist you need to build a steady rapport with your social media followings to entice them to make their purchases, but what if you don't fully understand what that means? Are you spending too much time trying to get to know your following that you are not actually zeroing in on makes sales?

Today I'm breaking down how that intense focus on "know, like and trust" might be holding you back from getting the revenue that you deserve. 

 

 

Today I'll unpack ideas such as:
- You are not your business.
- Relating to your client' needs should take precedent over trying to be popular.
- What...

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How To Create Value Without Adding More Information

I have been sitting on this podcast's subject for ages, coaches, and my clients have been poking me and prodding me to talk about it for about as long. Now that launch season is upon us, there is no better time to dive into a topic that will help all of my PT Profit Podcast listeners.

Today we will be going through the things you can do to add value for your clients without overwhelming them with more information. Bombarding your clients with too much information can lead them feeling stuck, like they can't catch up with the things that you are feeding them. It leads to analysis by paralysis, which I have experienced myself in various situations. That's why today, I'm talking about the things that I did to persevere through that paralysis while still retaining valuable information.

 

 

You'll hear me talk about:
- Three ways you can add value for your client.
- The true meaning of implementation.
- Providing clarity to enable your clients to take...

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7 Common Mistakes Struggling Coaches Make

Coaches, this episode is a first for me.

I recorded this podcast live on both Instagram and Facebook. I typically don't work on Sundays, but I wanted to show up for folks in my groups in realtime to record today's episode.

Coaches, we're all susceptible to falling into various traps as we get our businesses up and running that end up holding us back or tricking us into false senes of security. However, success is not a secret. It's not this elusive beast that only the worthy capture or obtain.

Success is a system with accountability and proven results, and in this episode, I take a deep dive into some key components that you should look out for as you try to scale your business.

 

 

I dive into:
- The necessity of having a business model.
- Metrics, metrics, metrics...that matter.
- The importance of active listening and empathy.

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Don't forget to Subscribe on your favorite streaming platforms,
and be sure to leave a review via Apple...

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How To Implement a Facebook Ads Strategy with Michelle Fernandez

Utilizing Facebook ads is one way to promote your business through social media. We all know Facebook is where people all around the globe hang out virtually, so learning how to use the platform to market your service is a must have skill.

In this episode, Michelle Fernandez joins us to show us how to use Facebook ads in order to grow our business. We talk budgets. We talk varying campaign strategies depending on what stages we are at the business. Coaches, we dive in. Running ads on Facebook can be a complex thing to tackle, and I'm so happy we have Michelle here with us to day to unpack the subject.

 

 

You'll hear us discuss:
- How a Boost button works and why you should go through Facebook's Ads Manager.
- Why running video ads is key.
- The preparations to make when there is an iOS update that comes along and shakes things up.
...and so much more. Coaches, this is a "must listen" ep if you're trying to use Facebook for your business. 

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How To Manage Trolls

We all know that the internet can sometimes be very depressing because of the toxic people that lurk in the shadows. Trolls. Unfortunately, I have had my own fair share of experiences with them, so I wanted to use this episode as an opportunity to share my take on what I consider "trolling" and how I manage it when those situations arise.

 

 

In today's podcast, you'll hear me talk about:
- How I define trolling.
- The best way to manage a disagreement.
- It's okay to use the Block feature!

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Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here

Be sure to screenshot the published review and send it to the team at [email protected], and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high...

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Just Post Every Day Isn't Going to Build Your Business

Ever feel like you're doing exactly what the gurus say and posting everyday, but nothing's happening? No additional ground is made?

Me too!

I tried posting every day for at least eight straight months, and nothing happened. You know what was even worse? I didn't really know what I was looking at to see if I was moving the dial inside of my business.

 

 

In this episode, I talk about:
- The Customer's four step journal in the Ladder of Believability.
- The difference between know like and trust
- The three essentials of a business: People, Prospect, Purchases.

Be sure to check out last week's episode: Build Your 90 Day Content Plan.


Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here

Be sure to screenshot the published review and send it to the team at [email protected], and we’ll send you a very...

Continue Reading...
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