A Beginners Guide to Marketing In Fitness
A Beginners Guide to Marketing in Fitness
Guest: Jill Coleman, owner of JillFit, co-founder of Metabolic Effect, Inc, and founder of The Best of You (BOY) Coaching Club mentorship and Moderation365
I was absolutely thrilled to have Jill Coleman on the show today to share her 20 years of experience in the industry. She was the first business coach I had that truly resonated with me and her success in the coaching industry speaks for itself. Her passion lies in coaching in the areas of mindset, body, and business, which she does via her flagship program, The Best Of You (BOY) Coaching Club mentorship, as well as a few signature online programs, like the Mindset Makeover, the Food Obsession Boot Camp and my 52-week exercise program, the Total Training Experience (TTE).
Jill’s work has been featured in SELF magazine, Family Circle, SHAPE, Women’s Health magazine, Prevention magazine and many online news outlets like Yahoo Health, LiveStrong.com and AOL’s That’s Fit.
Takeaways:
- What are the most common misconceptions trainers make when they enter the online space
- Tips to avoid the comparison trap when you rate your success against someone else
- How to detach from outcomes
- How to navigate and evaluate your level of responsibility when it comes to client results
- The truth about smoke and mirrors in the marketing industry side of fitness
- What new business owners need to watch for in the fitness industry
If you enjoy this episode, I would love to hear your favorite part of what inspired you. Take a screenshot and share with me @bsimpsonfitness on Instagram.
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Links:
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