In this episode, we brought Connor Haakenson onto the show to talk about how to use video in email marketing to increase deliverability and generate new leads. Connor shares his journey in sales and how he discovered the power of video in his outreach efforts. He explains how personalized videos can be created at scale using Orbit Reach and how this tool has revolutionized his sales process. Connor also emphasizes the importance of understanding client needs, asking the right questions, and providing value in sales conversations. He provides insights into increasing email deliverability and shares tips for effective follow-up strategies.

Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

About Today's Guest 

Connor Haakenson is the head of sales for Orbit Reach, a tool...