In this episode of the PT Profit Podcast, I, Beverley Simpson, explore the intricate reasons why your business might not be scaling as expected, with a focus on the nuances of your offer. We dive deep into understanding the significance of clear communication, proper expectations, and the right client engagement, revealing how these factors can make or break your business's growth trajectory. Join me as we unravel the uncommon yet pivotal elements that could be hindering your progress towards achieving consistent 100K months and beyond. Expect insightful discussions on data-driven decision-making, client satisfaction, and the art of simplicity in business. Whether you're a fitness professional, trainer, or clinician, this episode is a must-listen for anyone aiming to refine their business strategy and reach new heights of success.  

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In this episode, we brought Connor Haakenson onto the show to talk about how to use video in email marketing to increase deliverability and generate new leads. Connor shares his journey in sales and how he discovered the power of video in his outreach efforts. He explains how personalized videos can be created at scale using Orbit Reach and how this tool has revolutionized his sales process. Connor also emphasizes the importance of understanding client needs, asking the right questions, and providing value in sales conversations. He provides insights into increasing email deliverability and shares tips for effective follow-up strategies.

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About Today's Guest 

Connor Haakenson is the head of sales for Orbit Reach, a tool...