How to Give Everything Away for Free and Still Get Paid to Coach
In this episode of the PT Profit Podcast, I dive into the delicate balance of offering free, valuable content while still making a living from coaching. I share insights on understanding the customer journey, crafting content that converts, and how to engage effectively on social media. By focusing on specificity and targeted messaging, I explain how fitness professionals can stand out and establish themselves as authorities in their niche. This episode is packed with actionable strategies for trainers and clinicians aiming to turn their followers into paying clients, without resorting to pushy sales tactics.
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Creating Content for Coaches Who Struggle with Social Media with Chris Liddle
In this episode of the PT Profit Podcast, guest host Chris Liddle dives into the world of content creation for coaches struggling with social media. From leveraging client achievements and testimonials to strategic posting and utilizing scheduling tools, Chris offers actionable strategies to enhance online presence and connect with your audience effectively. Discover how to create impactful content with minimal effort, tailor your messaging to resonate with your target audience, and stand out in the crowded digital landscape. Whether you're juggling multiple responsibilities or seeking to amplify your online appeal, this episode is packed with insights to help you navigate the challenges of social media marketing and achieve your business goals. Join us for a journey into making your coaching business thrive online.
Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can...
What to say when you hear "I need to think about it, talk to my partner, or can't afford it."
In this episode, I discuss the common mistakes and misconceptions around sales calls and enrollment conversations. I emphasize the importance of removing resistance to making a buying decision and focuses on overcoming objections related to money, time, and fear. I also break down a three-step framework for effectively communicating through resistance, including getting clear on the objection, leaning in and acknowledging it, and then getting the person back to a "yes" conversation. Listen to the end for our exciting "Cold to Sold" program that will help YOU build a powerful enrollment process. Any questions? Reach out on socials @bsimpsonfitness
Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.
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Are you a new fitness entrepreneur looking to attract clients?...
The Power of a Positive Holistic Approach with Laura Murray
In this episode, we have the pleasure of chatting with Coach Laura Murray, who joins us all the way from Dublin, Ireland. Laura shares how her personal fitness journey served as a catalyst for a career shift, and we dive into how the pandemic unexpectedly propelled her business into the online arena. She also imparts invaluable insights into working with clients and the lessons learned from navigating failures and obstacles as an entrepreneur. Be sure to tune in and tag us on social media - you won't want to miss it!
Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.
About Today's Guest
Laura Murray, an online women's health coach, personal trainer, nutritionist & podcaster based in Dublin, Ireland who helps women to transform their mindset, to improve their health and wellbeing, build their self belief and...
How to Price Your Products and Services
In this episode, I'll be sharing my top tips on how to determine the right cost for your offerings, taking into account factors such as market demand, value, and time. I'll also be discussing common pricing mistakes to avoid and why it's crucial to know your customer and their potential to pay.
Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.
Join the Facebook community!
Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?
Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.
BSimpsonFitness Best Next Steps
What to do in a PR Crisis with Molly McPherson
Join crisis communications and public relations expert, Molly McPherson, as she shares her expertise on how to respond to potential public backlash online and in the press. In this episode of the PT Profit Podcast, Molly offers invaluable advice on how to be resilient and powerful in the online space, with tips on understanding communication trends and the importance of having a public relations framework in place. Learn how to prepare for any PR crisis and respond with confidence by following Molly's expert advice.
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About Today's Guest
Molly McPherson, M.S., APR, is a nationally recognized expert in crisis public relations in the age of social media. She is the author of the book, Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis and is a well-known Pop Culture & PR expert on...
How to Optimize Your TikTok for Business and Audience Growth with Wave Wyld
Today we're talking to TikTok expert Wave Wild about how to use the platform to grow an audience and business. Wave talks about how the platform is different from other social media, and how to take advantage of the unique culture of TikTok. She emphasizes the importance of understanding the platform, creating content that resonates with the audience, and using the platform’s features to optimize content for maximum reach. She also provides advice on how to measure success and track progress. Wave's advice provides insight into how to use the power of TikTok to engage an audience and grow a business.
The pandemic changed the business of a content creator who was doing photo and video for business owners. A friend suggested that Wave join TikTok and they had fun experimenting with the platform. After creating some semi-viral videos, she noticed that her Instagram audience had questions about how to use TikTok for business. This was a lightbulb moment when she realized...
Reduce Your Content Creation Time By Half
Struggle with content? Not enough time to get it all done? Tune in. This episode is going to be a game changer for you.
Just like you plan your workouts and nutrition, you should also be planning out your content. We talk about 3 components in content creation that will help you make your life much simpler and more efficient.
You know what they say, work smarter not harder.
Don't forget to leave a review on Apple Podcasts. You can also rate 5 stars on Spotify!
Join the Facebook community!
Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?
Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.
BSimpsonFitness
Links &...
How to Upgrade Your Visual Brand on Social with Ula Kaniuch
WOW! Coaches and business owners, this episode is a must-listen for anyone looking to upgrade their visual brand online. Ula joins us to talk about everything from the pillars of a brand to how and why to choose colors. Whether you're a brand new or well-established business, you're going to want to tune in.
Let us know what you think and tag us on social!
Don't forget to leave a review on Apple Podcasts. You can also rate 5 stars on Spotify.
About Today's Guest
Ula is a self-described creative swiss army knife.
Ula shapes and defines the lens of how your brand is perceived. A digital sleuth, she crafts clever and effective storytelling strategies that are essential to your brand’s success. She is also a photographer, designer, and social media manager, that supports her clients through the ups and downs of building a brand in an increasingly digital world.
She documents her life...
How to Grow Your Audience, Why Some People Struggle and Others Don't
Are you struggling to get to the number of followers it takes to make an impact? What if I told you that the number of followers you have isn't the answer?
There are massive accounts with thousands of followers and minimal leads for their business. Then there are tiny accounts with dozens of followers who are all ready to make the next step.
Want to know more how to set yourself apart? Let's dive in!
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About Today's Guest
Don't forget to leave us a review on Apple Podcasts.
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