How To Implement a Facebook Ads Strategy with Michelle Fernandez

Utilizing Facebook ads is one way to promote your business through social media. We all know Facebook is where people all around the globe hang out virtually, so learning how to use the platform to market your service is a must have skill.

In this episode, Michelle Fernandez joins us to show us how to use Facebook ads in order to grow our business. We talk budgets. We talk varying campaign strategies depending on what stages we are at the business. Coaches, we dive in. Running ads on Facebook can be a complex thing to tackle, and I'm so happy we have Michelle here with us to day to unpack the subject.

You'll hear us discuss:
- How a Boost button works and why you should go through Facebook's Ads Manager.
- Why running video ads is key.
- The preparations to make when there is an iOS update that comes along and shakes things up.
...and so much more. Coaches, this is a "must listen" ep if you're trying to use Facebook for your business. 

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How To Manage Trolls

We all know that the internet can sometimes be very depressing because of the toxic people that lurk in the shadows. Trolls. Unfortunately, I have had my own fair share of experiences with them, so I wanted to use this episode as an opportunity to share my take on what I consider "trolling" and how I manage it when those situations arise.

In today's podcast, you'll hear me talk about:
- How I define trolling.
- The best way to manage a disagreement.
- It's okay to use the Block feature!

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Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here

Be sure to screenshot the published review and send it to the team at [email protected], and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients...

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Just Post Every Day Isn't Going to Build Your Business

Ever feel like you're doing exactly what the gurus say and posting everyday, but nothing's happening? No additional ground is made?

Me too!

I tried posting every day for at least eight straight months, and nothing happened. You know what was even worse? I didn't really know what I was looking at to see if I was moving the dial inside of my business.

In this episode, I talk about:
- The Customer's four step journal in the Ladder of Believability.
- The difference between know like and trust
- The three essentials of a business: People, Prospect, Purchases.

Be sure to check out last week's episode: Build Your 90 Day Content Plan.


Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here

Be sure to screenshot the published review and send it to the team at [email protected], and we’ll send you a very special BONUS...

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10 Instagram Growth and Engagement Hacks

Coaches, are you actually using Instagram in the most effective ways?

In today's digital age, social media is a very powerful and useful way of getting clients and growing businesses. Instagram specifically is one of my favorite platforms. In this episode, I am going to show you my top ten ways that I personally use that will help you grow your business, expand your reach and engagement, and how to maintain that success.

In this episode, you'll hear me talk about:

- How Instagram is borrowed space and what that means for you.
- Analytics and Insights you should care about.
- The importances of interacting and asking.

...and more, including connecting on the new social media platform Clubhouse.

 

Listen & Subscribe on your Favorite Podcast App!

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Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts...

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How to Find Personal Training Clients Online

marketing social media Oct 27, 2020

This is a top question I get asked by so many of my clients, and so I thought it would be a wonderful topic to dive into. Join me as I discuss eight strategies you can utilize to find your ideal client online. 

You don’t have to have a huge following on social media to be able to find clients. What you do have to have is a willingness to put in some time and effort...and you’ll be surprised how quickly it will change. 

I also include an entire post that you can use today that can get your message out and find your Ideal Client. 

In this episode, you’ll learn:

  • How to approach the various types of clients you have had both past and present for referrals
  • How our own tunnel vision about ourselves affects how we perceive possible clients
  • Tips for direct outreach that are tried and true from the field 

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star...

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Optimizing and Monetizing Facebook

On today’s episode award-winning social media content creator Desiree Martinez talks to us about how to optimize and monetize Facebook as well as different strategies for utilizing various social media platforms to find what works best for marketing yourself and your business.

 In this episode, you’ll learn:

  • What types of media work best for Facebook and how to post them effectively
  • Crucial advice on formatting your video on Facebook, Instagram and other social media platforms
  • What makes Tik-Tok different and when to use it

Desiree’s website

Desiree’s book “Innovation from Desperation”


Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here

Be sure to screenshot the published review and send it to the team at [email protected], and we’ll send you a very special BONUS...

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