John Sheridan, owner of Burley Strength gym in Canberra, Australia, shares his journey from powerlifter to coach. He emphasizes the importance of creating an inclusive environment and offering a third gender division in competitions. John also organizes novice competitions to introduce people to powerlifting and discusses the positive impact of training on his own life. He highlights the value of coaching and the need to be adaptable and empathetic to clients' goals and needs. John reflects on the transition from athlete to coach and discusses his current training for a 24-hour mountain bike race. Follow John on Instagram for updates on his training and journey.

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About Today's Guest

In this podcast episode, George Pagan III, a personal trainer from Miami, shares his experiences in sports, networking, and the world of continuing education. He speaks about how he helps entrepreneurs and small business owners achieve their fitness goals. He also discusses how he uses the Miami weather to encourage clients to go for walks and explore the city's parks and bridges. George shares valuable insights on how coaches should connect with clients and listen to them before correcting any mistakes. Tune in to this episode for game-changing fitness tips. Remember if you tune in, share it on social and tag us so we can chat about your favorite takeaways. 

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Are you a new fitness entrepreneur looking to attract clients?...

In this episode we take a break from our usual programming to reflect on my journey and share valuable insights on how health and wellness professionals can reach their first 100K. I discuss the importance of experimentation, releasing attachment to outcomes, and being courageous in your pursuits. Join me as I walk you through how to maximize your digital content and achieve success in this industry. 

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask...

For many of us in our industry, the reason we do what we do may be because of something that happened within our own lives. For Dr. Joe Zundell, he was greatly impacted by the cancer diagnosis his mom received. Joe takes us through what we should be considering in our programming and coaching style when we're working with people who are battling cancer. His research is extensive and will evidently help the many many people impacted by cancer to have a greater understanding of how to help more people. You're really going to want to tune into this episode.  

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About Today's Guest 

 Dr. Joe Zundell received his PhD in cancer biology through the University of the Sciences and The Wistar Institute in Philadelphia, PA. As a cancer biologist he has over 10 years of cancer research experience. Much of his published research has...

You're going to want to tune into this episode with Coach Matt! This conversation with Matthew Ibrahim explores the importance of providing a practical component to education on athletic performance. Matt expresses that students should not simply memorize information, but rather be challenged and apply concepts through hands-on activities. Matt discusses that, in order to be certified, a practical component should be required. This idea of practicality is the driving force behind Athletic Performance University, an 8-week online mentorship program. The goal of the program is to ensure that students are equipped and prepared to enter the field of coaching, personal training, and fitness.

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About Today's Guest 

Matthew Ibrahim is an experienced...

Coaches, want to live a limitless life and help your clients do the same?

Andy Ramage is an advocate for the alcohol-free community. He stopped drinking 10 years ago and it changed his life for the better. Now he wants to inspire others to do the same. In this episode he defines a middle lane drinker as someone who drinks averagely, heavily, moderately or not at all, which is around 70% of the adult population in the Western world.

Andy believes that taking a break from alcohol can have a transformative effect on one's life. The conversation in this episode is about the fitness industry's all-or-nothing mentality and how it relates to alcohol. Andy shares about how he started drinking at 13 in order to fit in and how that led to a problematic relationship with alcohol. He explains how it felt like an elixir to fit in and how society's marketing and adults in their life made it seem like a great thing.

After getting injured at 20, he fell into the world of the stock market...

Hey Coaches! The traditional methods of finding a niche are outdated and may be preventing you from growing your business. Coaches should focus on finding a niche based on their values and the impact they want to create. Think about the common problems you can solve and what makes your services unique. Once you have identified these components, you can then find the ideal client you want to serve.

The surface level ways of connecting with an audience, such as narrowing in on a certain demographic are outdated. Instead, look at the individual experience of each person and use that to connect with them. This is a way to stand out in the industry and find ideal clients. It is important to look at the individual experience of each person so that you can connect with them in an authentic way and stand out in the space.

In this episode we talk about how to find one's niche without feeling constrained by traditional methods. The new way to find a niche is to...

In this episode, Jessica shares her journey about how she came to find Z-Health, and how that has been pivotal in her being able to help people achieve their movement goals. She was instantly intrigued by the idea of using neuroscience to help people improve their movement. After becoming a certified Z-Health coach, she began to see amazing results with her clients and decided to become a master coach so that she could help even more people. 
 

TIMESTAMPS

0:02:17  How to Improve Performance

0:03:58 Z-Health for Singers, Dancers, Actors: How One Workshop Changed My Life

0:05:38 How Z-health Helped Her Improve Her Squatting Technique

0:08:06 Z-Health and the Nervous System: A Conversation with Master Trainer Aaron Alexander

0:10:09 A Program for Improving Motor Outputs

0:13:58  The Benefits of Neuro Performance Coaching

0:15:33  The Benefits of Vestibular Rehabilitation

0:17:08  The Benefits of Neuro Movement Training

0:23:01  The...

In today's episode of the PT Profit Podcast, we break down how to know when to scale your business. We talk about the value of having multiple pieces of content around the main piece of content, and hitting record without worrying about looking perfect. I discuss the changes I've made in my thinking and language regarding their business, and how this has affected my decisions on when and how to scale.

I explain how the term 'scaling' is often used in two ways - to simply grow a business, or to create passive income. We also talk about how when making decisions on whether or not to scale a business, it is important to consider what the goal is and what will best help the business to achieve that goal.

The conversation is about how to grow a profitable business by scaling it to generate more revenue without increasing the workload. The key is to leverage resources, including money, time and effort. Investing in skills that will help move the business...

Ed Williams is a coach and teacher who helps people build durable and resilient humans. He believes in a contrarian approach to self-care and pushing oneself in a way that is fun, safe, and helpful. Ed shares his story of how he got into this work, as well as how he serves his clients.

Ed Williams has been in the fitness industry for over 21 years and serves as an educator for personal trainers and coaches.

He is also passionate about helping high school athletes recover from injuries. He believes that fitness is about being resilient and finding ways to be strong and durable.

In order to build a resilient human, it is important to have a positive outlook and to be truthful. It is also important to learn and continue to evolve in order to be successful. 

Ed believes that people are more resilient than they give themselves credit for, and that strength training is a positive tool for building strong, resilient people. He also believes that the message of people...