Megan Blacksmith, co-founder of Zesty, shares her journey from focusing on women's hormone health to diving deep into the power of the subconscious mind and NLP. She explains how she discovered the profound impact of subconscious reprogramming and hypnosis on her own health and how it led her to help others overcome physical ailments and limiting beliefs. Megan discusses the importance of intuition and how to tap into it, as well as the role of NLP in behavior change. She also explores the concept of radical honesty and the power of communication in relationships.

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About The Guest

Megan Blacksmith is the co-founder of Zesty, a company that specializes in training coaches, practitioners, and leaders in neuro-linguistic programming (NLP), subconscious...

In this episode of the PT Profit Podcast, I discuss the importance of visibility in growing a successful fitness business. I emphasize that being the most visible in your niche is crucial for becoming number one. I explain that visibility is a key component of the growth equation, along with value and volume. I debunk common contradictions about visibility, such as the belief that ads should only be used once a certain revenue milestone is reached. Additionally, I highlight the importance of prioritizing time over money and offer strategies for increasing visibility, including establishing authority, using ads, collaborating, and consistently posting content. I encourage listeners to be honest with themselves about their resources and preferences and to choose a visibility plan that aligns with their goals.  

Want to learn more? Head to the links below or reach out on social @bsimpsonfitness

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In this episode we discuss the first phase of business growth: how to grow from zero to $10,000 per month. It's important to understand the basics of business building and the need to attract people with a problem and sell them the transformation using your solution. Three components of business growth are: self, strategy, and skill. In the zero to 10K range, it is crucial to work on your relationship with money, belief in yourself, and speed of comeback rate. When you tune in, you'll also hear about the common mistakes people make in this phase, such as strategy hopping and mismanaging expectations. Get ready to learn insights regarding the invisible components of strategy and skill, including being visible, improving communication, and focusing on value, volume, and the sales process. Lastly, it's important to understand the purpose of protecting profit margins and prioritizing time over money to help you create the career you want. Was this...

Welcome to a landmark episode of the PT Profit Podcast. It's Episode 300! Today, in an episode featuring Chris as guest host, we dive deep into the transformative journey of the last 100 episodes, extracting invaluable lessons for anyone passionate about growing a successful business in the health and wellness space. Our conversation unfolds powerful insights on client acquisition, retention strategies, and the mindset shifts necessary for growth and resilience. We also explore the nuances of time management, the impact of social media presence, and setting visionary goals for the future. This episode is not just a reflection but a treasure trove of practical advice and motivational stories. If you're looking for a blend of strategy, inspiration, and real-world experience, you're in the right place. So, grab a seat, tune in, and don't forget to share your thoughts and takeaways with us. Tag @bsimpsonfitness on social media to share your favorite takeaways! 

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In this episode of the PT Profit Podcast, we delve into the intricate dynamics between experience and business success. Experience is a double-edged sword: it's invaluable but can lead to decisions driven by emotion or an increased fear of failure. We explore the emotional aspects of change and how fear influences data-based decision-making. It's also crucial to acknowledge the cumulative benefits of new skills gained through experience. Embracing your current expertise as a unique strength, rather than comparing yourself to others, is a key focus of our discussion.
  

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Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale...

In this episode of the PT Profit Podcast, I discuss why giving away your best stuff for free might not be the best strategy for growing your business. We go over the importance of having a healthy relationship with selling and money, as well as understanding how potential clients evaluate value. One of the things I talk about is that in the current age, it's not about providing information, but about demonstrating implementation and the speed of achieving desired outcomes. While it's important for coaches to give their best content away for free, it's equally important to also create a clear path for clients to take the next step and avoid overwhelming them. By providing clarity, exposing real problems, and helping clients achieve their first win, coaches can show the value of their programs and services. If you enjoy this episode, rate us 5 stars and leave a review on Apple Podcast.

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Courtney Elmer shares her journey of personal transformation and how it led her to start her own business in podcasting. She discusses the importance of having a niche and a problem to solve, as well as the power of using your voice to create meaningful change. Courtney also explains her process for launching and growing a podcast, including the importance of creating binge-worthy content and leveraging your email list.

Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

About The Guest

Courtney Elmer is not just a sought-after consultant, host, and keynote speaker—she's your go-to guide for turning your voice into a catalyst for positive change. With over 7 years of expertise in marketing and business psychology, she's known as the leading authority on the science behind what makes podcasts succeed (or...

In this episode, I discuss the truth about experience and how it can be a double-edged sword. I explain that experience can lead to informed pessimism and put individuals in a rut. Additionally, experience can lead to misconceptions that what worked in the past no longer works. However, I emphasize that it is important to recognize that every experience is new and fresh, and to approach each sales conversation with a reset mindset. I also highlight the importance of optimizing deliverables in a scalable way and not discarding what has worked in the past. I provide actionable steps for listeners to evaluate their experiences and make data-driven decisions to increase performance.
  

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

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Are you a new fitness entrepreneur...

In this episode, I discuss why giving away your best stuff for free might actually hinder the growth of your business. I emphasize the importance of generating revenue to help more people and highlight the need to shift the perspective on money. I explain that constantly giving away valuable content for free can make you sound like noise in the echo chamber of social media. It can also overwhelm your prospects and make them feel like they can do it on their own, leading to disappointment when they don't achieve the desired results. Instead, I suggest strategically empowering people with information, demonstrating the power of implementation, and positioning yourself as the go-to expert to help them reach their goals faster.  

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In this episode of the PT Profit Podcast, guest host Chris Liddle discusses the foundations for success in the fitness industry. He shares insights and lessons he has learned he has learned that have correlated with the takeaways of key books, including "Psycho Cybernetics" by Maxwell Maltz, "Atomic Habits" by James Clear, "Daring Greatly" by Brene Brown, "Good to Great" by James C. Collins, and "The Leader Who Had No Title" by Robin Sharma. Chris answers 30 key questions related to fitness professionals' success, covering topics such as vulnerability, comfort zones, legacy, active listening, positive communication, continuous learning, teamwork, authenticity, and more. If you enjoy this episode, be sure to share it and tag us on social media!

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

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