This episode is packed with value! The "Queen of Social Media" joins us to talk all about TikTok, making content for multiple platforms, showing up authentically and creating a hook in your content that gets people to engage with you.

We went over SO much and we actually have a fun additional resource for you. Rachel mentioned 10 Hooks for TikTok in the episode any you can get the resource right here!

If you are struggling to create content or hesitant to get started on TikTok, this episode is for you.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest 

 Rachel Pedersen is a Social Media and Digital Marketing Strategist who partners with entrepreneurs to create disruptive, creative campaigns that generate exponential returns.

Rachel overcame the statistical odds as a college dropout, alcoholic, and single mother in poverty and has dedicated herself to creating life-changing business growth that emulates the...

Jake and I had a lot of fun with this one and you're going to want to tune in.

If you are a consumer of shoes and apparel, this episode is a must listen! Jake brings his years of experience in writing and his credentials as a coach into his work every day.

You might find that shoe and apparel reviews are hard to filter through because you never see anyone actually use the product for its intended purpose, Jake has created something better. Perhaps you notice the reviews you've seen don't reference the features that might be helpful for specific tasks. It might appear like all the reviews you've seen in the past are incentivized so you don't feel like you can trust anything anymore. Jake is changing the game! 

Learn about the importance of being able to back up the context of content as a means to raise the standards of the industry. By supporting content that's created with integrity, we get more resources that can make things easier as fitness professionals.

If...

Put yourself in your client's shoes. Imagine you're at the mall to buy a pair of jeans, how does that sale happen? Do you say yes to the first person that has jeans, or does it take time to get used to the idea that you need them? Are you inclined to get a shirt that matches? Is that something you'd be more likely to get if someone suggested it?

How many times have you had a problem you wanted to solve but when someone tried to give you the solution, you didn't know how it was going to help you?

We talk about all this and more in this quick solo episode. Share it on social if you found it valuable! Tag @bsimpsonfitness on IG!

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my ...

If you're just starting out in your business or looking to grow your career this episode is for you. Andrew Coates has over a decade in the industry. Based in Edmonton, Alberta, Canada he's built an amazing community of friends and colleagues from travelling to conferences, interviewing industry leaders and engaging in continuing education.

Some people may not realize that Andrew actually started his training career a bit later in his adult life. Despite this fact, he's seen tremendous growth in his business, and social reach and has achieved career accomplishments that he's incredibly proud of. 

Andrew's attitude towards controlling what he can control in challenging situations has led to well-earned opportunities in writing and presenting at conferences. Andrew has also been mentoring many other professionals in the industry and finding ways to empower others to achieve their career goals as well.  

In this episode we talk about Andrew's genuine joy for working...

Fear and uncertainty is a very normal feeling to have in any business. With everything happening at the time of this recording (June 2022), it's expected that a smart coach would feel a bit of uncertainty. For a value-packed 10 minutes, we are going to unpack some things that can help you start to feel financially secure so you can bullet proof your business. If this episode helps you, please share it with the coaches in your network.

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness
Links & Coaching Opportunities

...

Coaches, do you value a sense of community with the people you work with? It's a big part of building a business. Whether you're working with clients online or in person, you are going to love this episode with "Coach Matt" aka Matt Ferrara who is co-owner of Ascent Training and Performance in Concord, New Hampshire with his Fiance Anna Duncan.

The atmosphere they strive for at Ascent is one of inclusivity, belonging and connection. If you aren't typically one who socializes with the group, this is a community that helps you find your voice while also being the strongest version of yourself.

This was a great conversation filled with takeaways for any passionate coach in the industry. Tag us on social and let us know what you think!

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest 

Matt loves coffee, dogs, and being outdoors.

He originally got into training as a way to battle his own inner demons and hasn’t...

Are you measuring your time? Are you measuring your money? In this episode we break down how we can maximize our time and money to build a successful business. 

Have you ever wondered how you would recover from losing a client unexpectedly? Have you ever wondered how to set up your life so that you can be with your loved ones?

We go through all of this and more in a step-by-step process. Want to learn more about these topics? Join us in the Free Facebook Group! Online Marketing for Fitness Professionals

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us...

Coaches, this episode will light you up! Are you someone who wants to deliver outcomes for your clients without taking time to develop yourself first? Give this a listen.

Are you scrambling to find more business without working on what you have to offer your clients? There’s a lot that will resonate when you tune in.

Gavin talks about his experiences as a coach and what he's learned through the years and through the guidance of his mentors and coaches he's hired and been mentored by.

If you're just getting started with your business, save this episode - you'll want to revisit it later. There are lots of takeaways that might just become relevant again in a few months.

In addition, if you are a fan of the NHL, Gavin had the once in a life time opportunity to dress as the backup goalie for the Washington Capitals. He tells us all about it and the story is truly amazing.

When you listen, don't forget to leave a rating and share a screenshot on social media. 

If you've ever been someone who wonders how to start the conversation... If you've ever felt like people are inundated with fitness accounts...

If you have someone you look up to in your field, who you would be nervous to reach out to, this episode is for you.

Not only do we unpack some of the key concepts you will need to focus on to being a successful coach, we also break it down into a step-by-step process that you can apply in the next week.

Want to know more? Tune in!

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness
Links & Coaching Opportunities

 ...

Have you ever found yourself in a spot where you needed your client to trust the process? To know that good things take time?

Andrew Hannon trains highly competitive golf professionals AND everyday people. He's worked closely with brands like Adidas as well as worked with a number of elite golfers on the PGA & LPGA tour.

Among his experiences, he's had a lot of instances where a client sees something on Instagram and asks "why aren't we doing that?" 

In a scenario like this it's a high level of communication and context that sets him apart. Andrew has built his following on IG through clearly demonstrating innovative exercise selection consistently over many years. While it might not always be exercises he's used with all of his clients, it's his willingness to show up on the platform consistently that's paid off over time.

Andrew values being able to empower people with a sense of trust in the process. Giving others a sense of ownership over how to progress enables...